gross audience

См. также в других словарях:

• gross audience — /grəυs ɔ:diəns/ noun the total number of people who have seen an advertisement, multiplied by the number of times it has been run …   Marketing dictionary in english

• Gross out — describes a movement in art (often comic), which aims to shock the audience with controversial material such as toilet humour or nudity. Television Jackass and its UK cousin, Dirty Sanchez , were the pioneers of gross out television . Featuring… …   Wikipedia

• Audience Measurement and Analytics Ltd. (Amap) — Audience Measurement and Analytics Ltd. (Amap)BackgroundAudience Measurement and Analytics Ltd., also known as Amap, began in 2004 on the basis of its research in India, which showed that a significant number of opinion leaders felt that the… …   Wikipedia

• Gross-out film — Gross out is a sub genre of comedy movies in which the makers employ humour that is willfully tasteless or even downright disgusting, although the latter isn t truly requisite. Typical elements include fast pace, toilet humour, slapstick,… …   Wikipedia

• Audience measurement — measuring how many people are in an audience, usually in relation to radio listenership and television viewership, but also newspaper and magazine readership, and increasingly, usage of websites. It often also includes demographic and sometimes… …   Wikipedia

• gross rating point — UK US noun [C] (ABBREVIATION GRP) MARKETING ► a measurement of how many people see an advertisement over a particular period of time. It is equal to the percentage of the target audience (= people the advertisement is directed to) who see it… …   Financial and business terms

• Gross Rating Point — GRP (short for Gross Rating Point) is the sum of ratings achieved by a specific media vehicle or schedule. It represents the percentage of the target audience [Reach (advertising)|reached by an advertisement. If the advertisement appears more… …   Wikipedia

• gross opportunity to see — noun the number of opportunities that an average member of the target audience will have to see the advertisements in an advertising campaign. Abbr GOTS …   Marketing dictionary in english

• Target Rating Point — A Television Rating Point (TRP) is a measure of the purchased television rating points representing an estimate of the component of the target audience within the gross audience. Similar to GRP (short for Gross Rating Point) it is measured as the …   Wikipedia

• A Momentary Lapse of Reason — Studio album by …   Wikipedia

• Billboard Hot 100 — The Billboard Hot 100 is the United States music industry standard singles popularity chart issued weekly by Billboard magazine. Chart rankings are based on airplay and sales; the tracking week for sales begins on Monday and ends on Sunday; while …   Wikipedia